The project’s strong points

We have taken full advantage of the Web’s potential to attract the potential tourist and convert his/her visit into sales:

> Presentation of a clear and attractive offer, so that the its diversity and nuances can fully and clearly emerge:

• Use of dynamic headings to create a stronger emotional impact and to identify the different structures. In particular, a series of 10 numbers on the homepage create a fluid dynamism (like a soft wave), as the automatic mechanism gradually uploads pictures of the structures.
• The use of presentation texts for every structure that highlight the distinctive features of each.
• Preview of the picture gallery in the various headings.

> Integration of the Scrigno booking system on every page:

• A highlighted window on every page allows for selecting the structure for which to make a reservation, the number of adults and children and the dates, after which a complete online booking page (including availability and rates) is accessed. If the user is on the page of a specific structure, he/she can access the booking page of that structure directly.

> Promotion of customer loyalty by inviting him/her to participate in the virtual community, by sending pictures of the holiday and registering to the Facebook page.

• Visit the Jadranka page on Facebook

> Satellite views from Google maps of the island of Lusinj, travel guide to discover the island’s treasures, possibility of checking weather forecasts for the location.

> The world of Pino, the likeable character that accompanies children in the discovery of the treasures of Mediterranean nature.

> Compatibility with W3C standards.