SCRIGNO: the cloud management suite designed for Revenue Management and CRM
SCRIGNO is the web-based cloud suite designed to provide the hotel management with a unique management system for all the strategic areas of the hotel.
The value of SCRIGNO lies in its use of just one single centralized database for all its applications.
The objective is to coherently acquire data in real time from all the transactions made in the Operative Departments:
> Marketing can profile the customer base, launch focused promotional campaigns, and process feedback
> Sales can maximize profits using all the distribution channels
> Administration and Control can monitor the business performances with accurate management control.
Scrigno was designed to allow hotel companies to implement customer relationship marketing strategies, where customer information is the foundation on which the entire hotel chain information system is built.
The suite allows for cohesively sharing information across the Marketing, Sales, Administration and Finance and Production departments: all the management solutions we have designed for the various departments of the hotel industry are all based on a single database (the Customer database).
Why you should choose Scrigno
Scrigno is a technological solution that allows for implementing policies to continuously improve business efficiency, with the aim of:
The suite comprises a range of integrated elements, such as: